Whale watching companies in Húsavík join hands
Tourism companies in Húsavík have decided to join hands to market the town as The Whale Capital of Iceland. A new brand has been made and in the next few weeks the campaign will be followed through with more promotion. The three whale watching companies in Húsavík have competed with each other for many years but the directors have come to the conclusion that solidarity and cooperation will benefit everybody and result in a growing number of visitors to Húsavík.
Since whale watching started in Húsavík in 1994, the tourism has grown largely because of whale watching. Most of the people who have been to Húsavík or heard of the town connect it to whale watching. This is an invaluable feature for tourism, commerce and other service in Húsavík.
To support the claim made in the brand we can point towards the fact that in Húsavík, three whale watching companies operate, each with its distinction. In addition, the only Whale Museum in Iceland is located in Húsavík as well as the Húsavík Research Centre where scientists focus on researching marine mammals. It is also worth mentioning that in whale watching tours from Húsavík, the chances to see big whales like humpback whales and blue whales are the largest in Iceland.
The following companies initiate the campaign: Visit Húsavík, Húsavík Whale Museum, North Sailing, Húsavík Cape Hotel, Fjallasýn, Gentle Giants and Salka Whale Watching. This new brand will strengthen Húsavík as a destination and encourage further cooperation within tourism in Húsavík and surrounding areas.
